Built on campus.
Built for creators.
Most student creators are navigating the creator economy alone. No support, no structure, no peers who get it. That's exactly why REACH began.
We exist so no student creator has to figure this out alone.
Reach Nationals is the national chapter network that turns scattered campus talent into a real, supported, organized community of creators, founders, and builders.
From dorm-room idea
to national movement.
USC REACH is born
Markian Benhamou, Xavier Di Petta (PartyShirt), and a circle of students start USC REACH at the University of Southern California. The creator economy is exploding, and student creators have nowhere to learn the business of it.
Dylan Huey joins
A creator with millions of followers and a deep background in talent and digital strategy, Dylan brings a new lens to the organization during his freshman year, along with a vision for what it could become at scale.
REACH goes national
Dylan takes over leadership and builds REACH chapter by chapter. The same problems USC creators faced existed at every university in the country, so we expanded to meet them.
100+ chapters strong
Reach Nationals is a registered 501(c)(3) nonprofit, operating chapters at over 100 universities, partnering with the biggest brands in media, and shaping the careers of the next generation of digital builders.
On campus, at festivals,
in studios, everywhere.
The principles that
built this thing.
Run by students, for students.
Every chapter is led by students. Adults don't decide what creators care about.
Built around how creators actually live.
Mental health and creative sustainability are not afterthoughts. They are foundational.
Long-term taste over chasing trends.
Craft, story, and point of view outlast every algorithm change.
Real rooms, real relationships.
We measure success in lives changed, not follower counts.
Treat creators like founders.
Because they are. We teach the business of the creator economy as seriously as a B-school.
Careers, not viral moments.
We're playing the long game with the people doing this.
The leaders behind
the curtain.
The Reach Nationals 501(c)(3) Industry Advisory Board brings decades of operating experience from the platforms, agencies, and academic institutions shaping the creator economy. They guide our long-term strategy and open doors for our members.
REACH alumni are
building the internet.
Creators, founders, and operators who came through REACH chapters and went on to do something with it.
The next chapter of REACH is being built right now.
Start a chapter at your school, apply for membership, or just say hello. Every REACH story starts somewhere.